Showing posts with label mccormick fellows. Show all posts
Showing posts with label mccormick fellows. Show all posts
Tuesday, November 3, 2009
McCormick Fellows Forum 2009: Comfort Cams + Broke-A** Brides?!
Tuesday, November 03, 2009
A record-breaking number of McCormick Fellows - 55 of the initiative’s 95 minority media execs from across the country - gathered in Chicago last week for the Fellowship’s annual Fall Forum. In its 11th year, the program allows minority news execs to attend some of the industry’s leading management training and also provides a platform for sharing their views on critical issues facing the news industry. Highlights from this year’s program included:
- A talk on use of social media led by Fellow Javier Morgado of NBC News
- A discussion on the state of diversity initiatives in the news industry led by Fellow Larry Olmstead of Leading Edge Associates
- A brainstorming session where Fellows explored new online tools and used them to develop concepts for niche news and information sites, led by Sybril Bennett of Belmont University
This last session led to some winning - and hilarious - concepts:
- A Web site for family members to monitor elderly relatives by viewing Comfort Cam.
- A site for newbies in a community to connect with a church that matches their faith.
- And yes, a site for wedding planners on a budget… called Broke-Ass Brides!
In our continuing series on journalists "reinventing" themselves, we caught up with McCormick Fellow Alli Joseph to ask her about her new company Seventh Generation Stories… (click here)
For more on the Fellows initiative, visit the program’s Web site .
Wednesday, June 11, 2008
Walking the Walk
Wednesday, June 11, 2008
The McCormick Fellows aren't just paying lip service to the multimedia landscape, they're putting themselves behind the lens.
The group of nearly 90 high-powered minority media executives recently launched their first foray into online video. You can catch their responses to the question: "Where are we today when it comes to diversity in the newsroom?" at http://www.mtfellows.org/video.asp
Expect more on this topic from the group at UNITY this year, where it premiers its own documentary about the media's diversity progress since the 20th anniversary of the Kerner Commission. The commission, which released a final report in 1968, was created upon the order of President Johnson to investigate the causes of 1967 race riots. It claimed the media didn't present an accurate portrayal of the riots and conditions leading up to them.
The group of nearly 90 high-powered minority media executives recently launched their first foray into online video. You can catch their responses to the question: "Where are we today when it comes to diversity in the newsroom?" at http://www.mtfellows.org/video.asp
Expect more on this topic from the group at UNITY this year, where it premiers its own documentary about the media's diversity progress since the 20th anniversary of the Kerner Commission. The commission, which released a final report in 1968, was created upon the order of President Johnson to investigate the causes of 1967 race riots. It claimed the media didn't present an accurate portrayal of the riots and conditions leading up to them.
Tuesday, January 22, 2008
McCormick Tribune Fellows Highlighted in NAA report
Tuesday, January 22, 2008
MT Fellows Edwina Blackwell Clark and Sharon Prill figure big in a recent Newspaper Association of America report on trends in audience development. The NAA report “Growing Audience: Building Audience, Building Brands,” explores trends and staffing of 'audience development' initiatives, which it says have replaced 'interactive' as the current buzzword of the newspaper industry.
Blackwell Clark began her career as a reporter and now oversees 350 people as senior vice president of audience at Cox Publishing in Dayton. She says that focus has gone from studying current readers to studying those who aren't reading newspapers in order to learn more about them. Since taking on her current position in the summer of 2006, she is - remarkably - well on her way to reaching her goal of launching a dozen new products.
Prill, senior vice president of interactive media and audience development at the Milwaukee Journal Sentinel, is part of the executive team that evaluates new initiatives across the organization. She recently discovered that 90 percent of JSOnline.com’s web traffic and click-throughs were actually driven through the user-generated parts of the site. As a result, the sites now place even more emphaiss on user-generated content.
The full report is posted online at http://www.naa.org/docs/Audience/building%20audience%20final%2011%201%2007.pdf.
Blackwell Clark began her career as a reporter and now oversees 350 people as senior vice president of audience at Cox Publishing in Dayton. She says that focus has gone from studying current readers to studying those who aren't reading newspapers in order to learn more about them. Since taking on her current position in the summer of 2006, she is - remarkably - well on her way to reaching her goal of launching a dozen new products.
Prill, senior vice president of interactive media and audience development at the Milwaukee Journal Sentinel, is part of the executive team that evaluates new initiatives across the organization. She recently discovered that 90 percent of JSOnline.com’s web traffic and click-throughs were actually driven through the user-generated parts of the site. As a result, the sites now place even more emphaiss on user-generated content.
The full report is posted online at http://www.naa.org/docs/Audience/building%20audience%20final%2011%201%2007.pdf.
Monday, December 3, 2007
The 2008 McCormick Tribune Fellows
Monday, December 03, 2007
We're proud to announce that we've selected a talented new crop of McCormick Tribune Fellows for 2008. These experienced minority media executives hail from a diverse range of positions in print, broadcast and online news media. They will join a pool of more than 80 alumni at media companies across the country:
Rodney Brooks, USA Today
Sharon Wilmore, Detroit Free Press
Carole Carmichael, The Seattle Times
Terrence Williams, New York Times Co.
Johnita Due, CNN
Orlando Rosales, WTPH 14 - Azteca America
Shiree Woody, WBBH-NBC2 & WZVN-ABC7
Jayme Ribeiro Neto, WRMD Telemundo Tampa
The Fellowship is a unique executive development program that targets high-performing diverse senior managers and execs in the news media. Through training, research and convening, the program's goal is to increase the number and impact of minority media executives.
For more on the McCormick Tribune Fellowship, visit the web site at: www.MTFellows.org
Rodney Brooks, USA Today
Sharon Wilmore, Detroit Free Press
Carole Carmichael, The Seattle Times
Terrence Williams, New York Times Co.
Johnita Due, CNN
Orlando Rosales, WTPH 14 - Azteca America
Shiree Woody, WBBH-NBC2 & WZVN-ABC7
Jayme Ribeiro Neto, WRMD Telemundo Tampa
The Fellowship is a unique executive development program that targets high-performing diverse senior managers and execs in the news media. Through training, research and convening, the program's goal is to increase the number and impact of minority media executives.
For more on the McCormick Tribune Fellowship, visit the web site at: www.MTFellows.org
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